“Running meetings using Appreciative Inquiry has been unbelievable. People have been so excited and so engaged. It’s spectacular.” — Pat Wayne, Associate Director, Arts Orange County
Sample brand strategy process
Step 1. Define — choosing the positive as the focus of inquiry |
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Identify core team. A Project Team forms consisting of members of your organization and Unison consultants. Key stakeholders are identified. |
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Plan process approach. Introduces the Project Team and key stakeholders to the theory and practice behind our process. |
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Develop a preliminary project strategy. Project Team planning covers timing, participation and resources. |
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